The Three Main Difference Between Consulting and Marketing Explained By Edwin MirandaFebruary 20, 2019 - Author: steph - No Comments
Since Edwin Miranda has trained both, we decided to ask him about the main differences between the two. Contrary to some beliefs, the two are somewhat different in nature, though they can occupy the same space in their respective fields.
1) According to Edwin Miranda, money plays a key role. Those who are managing consultants are going to see a difference in their salaries by 30% or more. According to Edwin Miranda, the signing bonus they get can be much greater than a brand manager. Professional marketers do make a lot of money, but, according to Edwin Miranda, the consultant definitely comes out the winner here. That is why a lot of business majors go into the consultation area of expertise. They know they can make more money compared to your average marketing genius.
2) A marketing professional is where you will find the 8-5 hours. You will most likely work about 60 hours a week or more. The consultant has a more open schedule. They travel more because they are professional consultants. Some weeks you spend your time hopping from one company to the next. The other great thing is a consultant has the ability to make his or her own schedule. They are not strapped to an office desk doing the 9-5 grind.
3) A consultant spends his or her time doing more strategic work. The marketing professional spends more time doing theortical based work. That means they are work in a more products-based environment. The consultant has more of a chance to be hands-on. The other thing to consider is that a consultant works more as an entrepreneur, whereas the marketing professional works as part of a systematic team.