EOS Is Changing Things Up With Their Latest Lip BalmsDecember 26, 2017 - Author: steph
All the talk around now is about how millennials are ruling the internet. They have come to take over everything they can with new choices for clothing, fashion, accessories and now even music. The people who are millennials are looking for ways to relive a part of their lives. They want to regain some of the happiest moments of their lives and for them, finding something that will make them feel young again is just one of the ways that they can feel better about themselves.
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In the world of lip balm, many shoppers were forced to stand in the aisles of the store and search for the right brand of lip balm. Before EOS, there was a limited number of flavors for shoppers to select from and even more so, they were forced to choose between just a chapstick or from Burt’s Bees. Anyone who knows anything about lip balm knows that it is not just about using something that replenishes the moisture lost but is also about something that smells good, feels good and also moisturizes.
EOS had the right idea when it came up with the round spheres of lip balm, shop here! The only problem was that users and consumers of the brand were unhappy with some of the ingredients, One of the main ingredients that people were dissatisfied with was the ingredient of bees wax. The consumers who are vegan friendly and want something that has no ingredient related to animals and insects. The original formula contained the bees wax and when they removed it, the substituted it for avocado, coconut and shea butter.
The formula is not the only thing that EOS changed in their latest lip balm. They changed the shape slightly and made the formula see through, refer also to influenster.com. The new formula will allow users to see directly inside of the lip balm.
See also this lovely video, https://www.youtube.com/watch?v=2_UEa9u13Mc.
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